Philip Kotler is Professor of Marketing at the Kellogg University Graduate School of Management in Chicago, USA. more[...]
A decade ago, corporate social responsibility had only just emerged on the agendas of businesses operating in Latin America. Corporate commitments were limited to the largest firms, usually the multinationals; public awareness and demand for corporate responsibility was low; governments were uninvolved; and civil society organizations promoting CSR were still new and, for the most part, funded from elsewhere. more[...]
Prof. Adam Lindgreen is Professor of Marketing at the University of Cardiff in Great Britain. more[...]
A Stakeholder Approach to Corporate Social Responsibility provides a comprehensive collection of cutting-edge theories and research that can lead to a more multifaceted understanding of corporate social responsibility in its various forms, the pressures and conflicts that result from these different understandings, and some potential solutions for reconciling them. more[...]
It is difficult to generalize when examining companies’ social and environmental responsibility situations in Latin America, largely due to the economic, social, and cultural differences in the region. Mexico, Central America, the Caribbean, the Andean region, and Southern Cone share many similarities but are separated by many differences. In addition, similarities and differences also occur within the countries. more[...]
TeliaSonera has engaged the Danish Institute for Human Rights to support and review its human rights impact assessment. DIHR will develop a tool tailored to TeliaSonera and its human rights risk profile. It will include freedom of expression and privacy issues and be benchmarked on the United Nations Guiding Principles on Business and Human Rights. DIHR will also assess TeliaSonera’s consequential mitigation plan. more[...]
In June, several senior leaders and practitioners from Deloitte Touche Tohmatsu Limited and its member firms attended Rio+20 (formally called the United Nations Conference on Sustainable Development), the UN Global Compact's Corporate Sustainability Forum, Business Action for Sustainable Development 2012's Business Day, and various side meetings for business and civil society. more[...]
We are witnessing an exciting global movement whereby philanthropists from both developed and emerging economies are using targeted and innovative approaches to address sustainable development. Today, strategic philanthropists are responsible for stimulating entrepreneurship and small business development in developing countries. These philanthropists are increasingly recognizing the importance of adopting a more business-like approach to philanthropy to maximize social and environmental returns of their philanthropic investments. more[...]
We are witnessing an exciting global movement whereby philanthropists from both developed and emerging economies are using targeted and innovative approaches to address sustainable development. Today, strategic philanthropists are responsible for stimulating entrepreneurship and small business development in developing countries. These philanthropists are increasingly recognizing the importance of adopting a more business-like approach to philanthropy to maximize social and environmental returns of their philanthropic investments. Measuring impact is also a crucial component of successful philanthropy and has become more prominent globally. Evaluation helps to focus on results, ensures effective allocation of resources, and upholds accountability. more[...]
FSG, the nonprofit consulting firm which I help lead, has witnessed an amazing evolution in corporate philanthropy during the last 10 years. We have witnessed the unprecedented examination and gradual repurposing of corporate philanthropy. For anyone who cares about solving social problems, it has never been a better time to be part of the private sector. more[...]
Philanthropy is about donating to charity without expecting a return. Companies have historically contributed to society in this way. Strategic philanthropy, which is a more modern approach, is about directing corporate giving to a cause that is aligned with the core business. Yet in the 21st century, strategic philanthropy does not suffice in providing leadership. There is a growing demand for companies to move beyond strategic philanthropy to modern community partnerships, co-creating solutions to pressing societal and environmental problems by contributing core competencies and truly aiming for impact. In the process, shared value creation for both society and the company is not only desirable for companies, but also to stakeholders. more[...]
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