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10 Years of HelpAlliance
Editorial TeamIn September 1999, 13 Lufthansa employees (called Lufthanseat in Germany) from all divisions of the group founded HelpAlliance e.V. – Lufthanseat engagieren sich (Employees Lend a Helping Hand). In 2009, the employees’ politically independent and non-denominational organization celebrated its 10th anniversary. The organization is looking back on more than 60 successfully finished or still-running projects and numerous supporting operations. Emergency aid, such as for the 2004 tsunami disaster, is also part of HelpAlliance’s short history. more[...]
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10 Years of HelpAlliance
Ralf Steuer, Lufhansa
Deutsche Lufthansa AGIn September 1999, 13 Lufthansa employees (called Lufthanseat in Germany) from all divisions of the group founded HelpAlliance e.V. – Lufthanseat engagieren sich (Employees Lend a Helping Hand). In 2009, the employees’ politically independent and non-denominational organization celebrated its 10th anniversary. The organization is looking back on more than 60 successfully finished or still-running projects and numerous supporting operations. Emergency aid, such as for the 2004 tsunami disaster, is also part of HelpAlliance’s short history. more[...]
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Corporate Sustainability - The Way Forward
Natalia Gonchar, Sakhalin Energy Investment Company
Sakhalin EnergySakhalin Energy has based its activities on a strategy of sustainable development. It allows the company to achieve business goals while taking into consideration the potential environmental and social impacts on its employees and on local communities. It is fair to say that such an approach means no operational or technological decision is made without adequate environmental, health,and social assessments of the potential impact of the Sakhalin-2 Project. more[...]
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Ethics and Business: Ensuring Credibility
Prof. Andreas Suchanek, Leipzig Graduate School of Management (HHL)"Ethics, in the form of a shared basic understanding of “right” values, such as dignity, freedom, justice, etc., are the foundation of the social market economy. Competition and legal foundations, both of which are essential for a market economy, lose their ability to function when people lose trust, and maintaining trust is always (also) a matter of the responsibility – or more generally: practiced values – of those active in the market economy." more[...]
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Can Corporate Social Responsibility Lessen the Impact of a Crisis or Lead to a Faster Recovery?
Craig Badings, Cannings Corporate CommunicationsToo often, corporate social responsibility (CSR) is driven by social or government pressure, the fear of possible negative publicity, or the expectations that the financial markets have of listed companies. more[...]
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Has the Triple Bottom Line Failed, Mr. Elkington?
John Elkington, SustainAbilitySuccess and failure are relative, of course, reflecting initial expectations and ambitions. In coining terms like “environmental excellence” (1984), “green consumer” (1986), or “triple bottom line” (1994), I was simply trying to help us all expand our minds for new possibilities. more[...]
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The Organizational Implementation of Corporate Citizenship
Prof. Andreas Georg Scherer, University of ZurichThe Communication on Progress (COP) policy is the central component of the UN Global Compact’s integrity measures. The policy establishes a mandatory reporting requirement for businesses to report annually on their progress in implementing the Ten Principles of the UNGC more[...]
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