Lenzen, Elmer
Publisher & CEO
Dahlweg 87
48153 Münster
Germany
Dr. Elmer Lenzen is founder and CEO of the macondo publishing GmbH, publisher of the Global Compact International Yearbook and the CSR Academy. He has a PhD in Journalism and studied at the Universities of Münster, Bochum (both Germany) and the UCR in San José (Costa Rica). In 1998 Elmer founded macondo with major business areas in publications and corporate communication. CSR plays a prominent role and macondo today is one of the leading publishing houses.
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The De-Carb Diet
Dr. Elmer LenzenTo comply with global climate targets, we have to reduce our carbon footprint – no ifs, ands, or buts. Nevertheless, there are a lot of challenges we need to face first. more[...]
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Too Big to Fail? Introduction to the Concept of Disruptive Innovation
Dr. Elmer LenzenEvery CEO generation has its own management buzz words. In the 1990s “re-engineering” was in fashion, then came “offshoring”, and today it is probably “disruptive innovation.” The concept was coined by Clayton M. Christensen, a Harvard Business School professor who introduced the wording in his 1995 article “Disruptive Technologies: Catching the Wave.” Two years later in his book The Innovator’s Dilemma, Christensen replaced the term disruptive technology with disruptive innovation. That was groundbreaking because he recognized that few technologies are intrinsically disruptive; rather, it is the business model behind it that disrupts and reinvents markets. more[...]
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Lieferanten-Management im Mittelstand
Dr. Elmer LenzenIn einer globalen Weltwirtschaft sind Herstellung und Handel über den gesamten Globus verteilt. Das bringt enorme Vorteile etwa bei Produktionskosten, Vertrieb und Kundenbetreuung. Andererseits müssen Unternehmen auch lernen, mit den ausgelagerten Risiken umzugehen. more[...]
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Where does CSR begin? Where does it end?
Dr. Elmer LenzenCorporate social responsibility (CSR) has become firmly established in the business lexicon. Although some conversation partners still need to be reminded of what CSR really is and why it is important, most of them understand its value by now. Indeed, this leads to many different expectations for CSR, such that discussions around it today are shifting toward putting limits on the term and creating rules around it. Where does CSR begin? Where does it end? more[...]
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Global Compact International Yearbook 2012
Dr. Elmer LenzenWith over 8,700 corporate participants and other stakeholders from over 130 countries, the UN Global Compact is the largest voluntary corporate responsibility initiative in the world. „I hope these diverse expressions of support for the UN’s global mission will inspire many more businesses to follow this path and bring corporate sustainability to true scale“, UN Secretary-General Ban Ki-moon says in the 2012 edition of the Global Compact International Yearbook. Edited by the German publishing house macondo the new yearbook offers insights to political as well as sustainability issues. more[...]
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A Future We Want? Lessons of Rio+20
Dr. Elmer LenzenIt was the absence of disputes that probably provoked the biggest dispute: The United Nations Conference on Sustainable Development (Rio+20 summit) ended with a concordant final resolution of 190 participating countries. The outcome document, titled “The Future We Want,” had already been published and enacted by the beginning of the conference, which led to controversies and the disappointment of many – mainly nongovernmental – participants. However, UN Secretary-General Ban Ki-moon called the summit a success: “Rio+20 has given us a solid platform to build on. And it has given us the tools to build with. The work starts now.” more[...]
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The Power of Voluntarism
Dr. Elmer LenzenIn today’s corporate responsibility debate, so-called soft laws are omnipresent. They seem to be the best solution to combine a maximum of social responsibility with a minimum of public interference. Their rise is closely connected with the age of globalization. more[...]
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Blueprint for Corporate Sustainability
Dr. Elmer LenzenGlobal interconnectivity lets consumer markets constantly grow together. Modern communication technologies accelerate this phenomenon: The brand image as well as the self-perception of any company lies in the hands of millions of people using social media or their buying power. more[...]
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United Nations Global Compact Milestones
Matthias Stausberg, United Nations Global Compact
Dr. Elmer LenzenFollowing a call to action by then-UN Secretary-General Kofi Annan at the 1999 World Economic Forum in Davos, the operational phase of the UN Global Compact was launched on July 26, 2000, at UN Headquarters in New York. more[...]
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UN Global Compact Milestones
Dr. Elmer LenzenFollowing a call to action by then-UN Secretary-General Kofi Annan at the 1999 World Economic Forum in Davos, the operational phase of the UN Global Compact was launched on July 26, 2000, at UN Headquarters in New York. more[...]
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Visiting the Global Compact Office
Dr. Elmer LenzenWhen I went to New York in March 2009, it was during the peak of the banking crisis and the self-doubts of the investment sector. There was a prevailing certainty that one economic era had come to an end, but ambiguity as to how the new era would look. Some of these elements are being intensively discussed and developed at the Global Compact Office: It is about lasting nature, transparency, responsible merchants, and the respectful handling of our planet. more[...]
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Do we need a new economic system?
Dr. Elmer LenzenIn 1933, representatives from 66 countries met in London to find a common solution to that era's global economic crisis. The idea: to have London send a signal for a new global financial system. The conference was a flop. On BBC Radio, economist John Maynard Keynes called it a complete yawn, and went on to say that conferences of this type usually ended in empty platitudes and ambiguous phras es. more[...]
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Global Compact International Yearbook 2011
Dr. Elmer LenzenOver the last several years, the United Nations has become a trailblazer in promoting corporate responsibility. “In the 11 years since its launch, the United Nations Global Compact has been at the forefront of the UN’s effort to make the private sector a critical actor in advancing sustainability,” UN Secretary-General Ban Ki-moon says in the 2011 edition of the Global Compact International Yearbook. more[...]
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Global Compact International Yearbook 2010
Dr. Elmer LenzenA profound retrospective of the first decade of the UN Global Compact, challenges in the light of the year of biodiversity, and instruments for an adequate Corporate Citizenship are some of the issues highlighted in the new 2010 edition of the “Global Compact International Yearbook”. Among this years prominent authors are Ban Ki-moon, Bill Clinton, Joschka Fischer and Achim Steiner. UN Secretary-General Ban Ki-moon said: “As the Global Compact enters its second decade, it is my hope that this Yearbook will be an inspiration to bring responsible business to true scale.” Formally presented during the UN Global Compact Leaders Summit in New York, the yearbook is now for sale. more[...]
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Global Compact International Yearbook 2009
Dr. Elmer LenzenThe inaugural issue of the Global Compact International Yearbook , highlighting key sustainability issues on the international agenda and showcasing a wide array of corporate practices, has just been published. more[...]
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