The Sustainability Learning Forum

A Promise of Security

MD. Moniruzzaman Khan
Green Delta Insurance Co. Ltd.

Although CSR has become a part of operations for a growing number of firms in Bangladesh, Green Delta Insurance Company has taken it a step further through its innovative approach. What started with the launch of the Ami Achi (“I’m here”) campaign on December 16, 2016, is now being developed into a full-scale philanthropic movement. Aligning with the Principles of the United Nations Global Compact as well as the Sustainable Development Goals (SDGs), Ami Achi aims to better the lives of people living below the poverty line while especially focusing on underprivileged children. Sadly, more often than not, these people are ignored, when in reality they need the most attention and care. This groundbreaking innovation of Green Delta plans to change that by working for unfortunate people and providing them with the help and guidance they deserve as human beings. more[...] login_required

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Uncovering Hidden Know-How

Harburg-Freudenberger Group

The subject of CSR has become a very important topic at our company, which is the world’s leading machine manufacturer for the rubber processing industry. However, this came as no surprise, as manufacturers from many industries have been focusing intently on CSR certifi cation for quite some time now. This involves – in the broadest possible sense – effi ciency, sustainability, and the documentation of every imaginable procedure in the company, including quality concerns. more[...]

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SME Integrity in Egypt

Jennifer Schoeberlein
Quasay Salama
Egyptian Junior Business Association

The Integrity Network Initiative was established as a business-driven collective action network to strengthen integrity standards in the Egyptian business environment, to build the capacity of small and medium-sized enterprises (SMEs), and to tackle some of the most pressing corruption challenges affecting businesses in Egypt. It is implemented by the Egyptian Junior Business Association in cooperation with the United Nations Global Compact. more[...]

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AIA's Approach to Corporate Responsibility: Embedding the SDGs

Pakis Papademetriou, Athens International Airport
Athens International Airport Eleftherios Venizelos

With a corporate goal to create sustainable value to all stakeholders by offering value-for-money services, AIA has implemented a successful development strategy in both its aeronautical and non-aeronautical sectors. With AIA’s operational success being based on stakeholder cooperation, the company operates in a socially and environmentally responsible way, providing stakeholders with an operating and working environment that meets the increasing demands regarding quality, safety, and security issues. more[...]

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Sustainability: Value beyond Costs

Alcantara S.p.A.

The registered trademark Alcantara® is the result of the unique and proprietary technology of Alcantara S.p.A., founded in 1972. Alcantara is a highly innovative material applied in various fields: fashion and accessories, automotive, interior design and home décor, as well as consumer electronics. Since the very beginning, the approach of Alcantara to sustainability has been “value beyond costs.” more[...]

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Stakeholder Engagement: A Key Strength for the Success of Our Projects

EDF Group

Consultation does not happen spontaneously. But without it, we believe that it would no longer be possible to imagine the smallest project – even more so if it is an industrial project and a host region needs to be found. Rather, what is needed is the willingness to create – through consensus – the conditions under which a project can be sustainable, in accordance with a region’s own development aims. more[...]

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Stakeholder Relations – Invest in Them Before You Need to Rely on Them

Thorsten Pinkepank
BASF SE

A fixed component of our sustainability management is the continuous exchange with our stakeholders. more[...]

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2010 – 2015 Acciona´s achievements on its first sustainability master plan

Juan Ramón Silva Ferrada, Acciona
Acciona

Six years ago, with a view to the medium and long term, ACCIONA planned and structured the initiatives related to sustainability in the form of a roadmap that has helped us stand out, become more competitive, contribute to sustainable development, and consolidate our position as leaders in sustainable practices. That was ACCIONA’s first Sustainability Master Plan 2010 – 2015. more[...]

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Entstehung und Bedeutung des Stakeholder-Ansatzes

Klaus Lintemeier, Lintemeier Stakeholder Relations

Als Howard R. Bowen 1953 über die „Responsibilities of a Businessman“ schrieb, war der Begriff des Stakeholders kaum bekannt und wurde von ihm auch nicht verwendet. Aber dass wirtschaftliches Handeln stets einen Rahmen von Verantwortlichkeiten aufspannt und der gesellschaftlichen Einbettung und Legitimation bedarf, war Bowen bereits klar. Mittlerweile hat sich das Bild komplett gewandelt: Selbst langjährige Befürworter einer bevorzugten Shareholder-Orientierung, wie der Wirtschaftswissenschaftler und Unternehmensberater Fredmund Malik (2011), halten mittlerweile eine einseitige Fokussierung auf Anteilseigner für einen Managementfehler. more[...] login_required

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Unternehmensbürgschaft und Philantrophie

Mit Corporate Citizenship wird das bürgerschaftliche Engagement in und von Unternehmen bezeichnet. Die Basis bildet dabei eine mittel- und langfristige unternehmerische Strategie verantwortungsvollen Handelns, bei der sich die Unternehmen über die eigentliche Geschäftstätigkeit hinaus als „guter Bürger“ innerhalb und für die lokale Zivilgesellschaft engagieren. Bei diesem Engagement können sowohl ökologische als auch kulturelle Belange eine Rolle spielen. Das Engagement für das Gemeinwohl ist dabei heute nicht nur philanthropisch motiviert, sondern hat Unternehmens- und Gemeinwohlinteressen gleichermaßen im Blick. Beim Corporate Citizenship sollte es idealerweise darum gehen, eine Win-win-Situation zu erzielen, sodass sowohl das Unternehmen als auch die soziale Organisation und die Gesellschaft profitieren. Ursprünglich geprägt wurde diese Form des Managements im angelsächsischen Raum als Teil einer Public-Affairs-Strategie. more[...]

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Stakeholder

Als Howard R. Bowen 1953 über die „Responsibilities of a Businessman“ schrieb, war der Begriff des Stakeholders kaum bekannt und wurde von ihm auch nicht verwendet. Aber dass wirtschaftliches Handeln stets einen Rahmen von Verantwortlichkeiten aufspannt und der gesellschaftlichen Einbettung und Legitimation bedarf, war Bowen bereits klar. Mittlerweile hat sich das Bild komplett gewandelt: Selbst langjährige Befürworter einer bevorzugten Shareholder-Orientierung, wie der Wirtschaftswissenschaftler und Unternehmensberater Fredmund Malik (2011), halten mittlerweile eine einseitige Fokussierung auf Anteilseigner für einen Managementfehler. more[...]

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Creating Sustainable Value Through Stakeholder Engagement

Prof. Dr. Christof Ehrhart, Deutsche Post DHL Group
Deutsche Post DHL

We are living in an era that has seen the key factors for corporate success change markedly in the span of just a few years. The boundary between business and society is fading, and the consequences are penetrating into the very core of corporate decision-making. A shift in attitude can already be observed in the higher echelons of many companies. Instead of placing their primary focus on shareholders, companies increasingly understand the importance of addressing the needs and expectations of a broader stakeholder base. The shift away from the classic shareholder value paradigm has made way for a new and more sustainable approach: stakeholder value. more[...]

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Social Media for Social Change

Lilines Urriola Herrera, medcom
medcom

Sumándonos is a social platform initiated by Medcom, Panamá’s largest media conglomerate. It was created to benefit all NGOs in the country. Now it celebrates its 10th anniversary. more[...]

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Requirements along the Supply Chain

Bernhard Schwager
Axel Zerinius
Bosch Group

To strike a balance between economic, social, and ecological interests, Bosch must take its entire value-added chain into account. This is why the global provider of technology and services actively involves its suppliers in its sustainability activities, both in regulatory and operational terms. Together with its suppliers, the company aims for continuous improvement. more[...]

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Projects

Juan Ramón Silva Ferrada, Acciona
Acciona

The Social Impact Management methodology aims to integrate Social Impact Management into all levels of the process of identifying opportunities as well as bidding on and executing projects at ACCIONA, with a proactive focus on a commitment to the communities in which it operates. more[...]

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